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For Faster Response Times and Better Market Opportunities, Better Supply Chain Visibility Is Key

Submitted by khurram on

Visibility helps to transforms the supply chain from a series of isolated steps into connected, transparent processes that help organizations respond quickly to operational challenges and market opportunities.

At a time when supply chains are global and markets are volatile, being able to see and respond to change isn’t just a competitive advantage; it’s a must-have for survival and growth. Trend-spotters are winning the supply chain management game with next generation cloud-based supply chain solutions, while companies throttled by disconnected legacy systems and analytics applications are falling behind quickly.

Without real-time data on inventory levels and supplier capabilities, for example, identifying potential gaps, adjusting sourcing strategies, and tweaking production plans is nothing more than a guessing game. And as we all witnessed during the pandemic, that guessing game can turn into a liability quickly when outside forces take over the supply chain.

Rewind the clock a bit and its clear why supply chains fell prey to the pandemic-driven disruptions. Most business models relied on local production until globalization took hold and organizations started thinking and acting “leaner” when it came to inventory. Concurrently, the patchwork of legacy software systems that most companies relied on became increasingly disconnected and disparate.

Getting Global Supply Chains Back on Track

When the pandemic turned supply chains on end, companies scrambled to reshore and gain better control over these vital networks. It wasn’t enough to just be lean; organizations also had to be resilient. The pendulum swung in the opposite direction as inventories were fattened up and more attention was paid to being able to fulfill orders (versus just keeping inventory costs minimized).

And so, the race was on to improve end-to-end supply chain visibility. However, for most organizations that end goal was out of reach. One of the root problems? Legacy systems that were put in place to support lean supply chains but lacked the flexibility to offer insights for changing demands and requirements due to increased complexity and shifts in global supply chains. These solutions are now ripe for modernization in a world where customers not only expect their orders fast, but they also want to track those orders every step of the way.

PartnerLinQ not only helps companies solve these fundamental problems, but we also help them achieve the visibility goals that were previously out of reach. It starts with a unified data repository that is harmonized for the specific enterprise, and that connects all the systems the company has in place — including those aging, legacy systems that would otherwise create drag in a business environment that demands agile and flexible supply chains.

Companies also need to know that their data is secure, safe, and kept confidential. They don’t want their data residing in a “public” system that’s shared with others. With PartnerLinQ, companies know that their data resides on a private platform and that it’s never treated as public data. This is an important consideration in a world where new cybersecurity threats emerge daily.

An Elastic, Cloud-Native Solution

Because PartnerLinQ is elastic and cloud-native, the infrastructure behind it is both resilient and reliable. It can scale to any level in performance and manage all types of data. That data is both connected and harmonized in a way that ensures near-real-time visibility for business users who need analytics, reports, and dashboards that support good decision-making.

We recently worked with a large transportation company that has about 20,000 trucks along with data scattered across numerous data lakes and stores. Getting reports and analytics for efficient decision-making was nearly impossible — and by the time data was made available, it was too late to do anything meaningful with it. After implementing PartnerLinQ’s platform, the company was able to consolidate and harmonize these data sources with a robust canonical data model. As a result, PartnerLinQ improved the company’s access to critical information for making better decisions with improved reporting and dashboards to enhance its overall supply chain visibility.

This is just one example of how PartnerLinQ’s cloud-based platform helps organizations improve the visibility and efficiency of their supply chains. All these improvements translate into top-line cost savings, better asset utilization, and improved bottom lines. By acting as a conduit between different systems and partners in the supply chain, PartnerLinQ creates a seamless information flow and a clear, reliable snapshot of activity that fosters faster reaction times across these vital networks.

Jawad Khan, CEO & Founder, PartnerLinQ Inc.

Jawad Khan is the founder and CEO of PartnerLinQ. As the innovative force behind PartnerLinQ, Jawad guides the company in reshaping digital connectivity and collaborative intelligence within the extensive supply chain sector. His leadership philosophy is deeply rooted in ensuring that supply chains are not merely reactive but strategically positioned to respond to perpetual shifts in business demands swiftly and efficiently.

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Future-Proof Your Supply Chain with a Highly Configurable Tech Platform

Submitted by khurram on

Highly configurable technology platforms help companies achieve their visibility goals, collaborate with business partners, and eliminate manual work.  

Most legacy supply chain management platforms currently in place were installed decades ago. These monolithic systems served their purpose, but they haven’t kept up with the demands of the modern supply chain. They’re not configurable, they can’t integrate with third-party applications, and they require a lot of manual intervention. 

The challenges of using legacy systems don’t end there. Updating these platforms with the latest “bells and whistles” is expensive and, in many cases, not even possible. These solutions were built to do everything, which unfortunately means they don’t do any one thing very well.  

As the name suggests, Enterprise Resource Planning (ERP) systems may be good financial and operational management tools across a compant, but they weren’t designed to manage the increased complexities of modern global supply chains. That didn’t stop ERP platform solution providers from adding a range of capabilities or otherwise acquiring other solution sets — from transportation management systems (TMS) to warehouse management systems (WMS) to order management systems (OMS) — to their software suites.  

Customers, wanting all-in-one systems, often adopted those functionalities as they were introduced, never evaluating, or considering other options by assuming simplicity with one platform. However, this approach too often results in rigid IT infrastructures for which changing one requirement requires adjusting everything else, too.  

Breaking Down Supply Chain Visibility Barriers 

While cloud ERP systems in the last couple of years have increased, on-premises solutions are still dominant within many organizations. On-premise legacy systems also weren’t designed for external collaboration — something every company needs but not all have. Where a TMS may have been built to connect with external carriers and transportation providers, on-premise WMS was designed to manage what was happening within the four walls of the warehouse.  

The notion of external business partners being able to “see” one another’s inventory positions, and then use the data to help get customer orders delivered within two or three days, wasn’t available when most ERPs were being developed. This is just one visibility gap companies today deal with daily.  

The good news is that organizations can close these gaps and future-proof their supply chains with a highly configurable technology platform. PartnerLinQ helps companies establish a common data foundation incorporating a semantic layer for every industry (including specific products, hierarchies, and transportation routes).  

Once that foundation is established, we build out the platform with the customer’s unique needs in mind, using the technology already in place and the outside applications needed to get everyone working from the same playbook. By providing that critical connectivity layer, PartnerLinQ helps companies break through the barriers of their monolithic business systems and leverage the power of modern, advanced technology.  

Connectivity barriers don’t exist only within your four walls. For that reason, PartnerLinQ creates strong connections with all third parties you need to communicate and share data with, including your business partners, customers, and software applications. The ability to integrate with these entities is a critical step to gaining full end-to-end supply chain visibility and collaboration.  

Adaptable, Flexible Architecture

PartnerLinQ offers the architecture, tools, and data companies need to connect with all internal and external stakeholders. We also offer a no-code/low-code environment that vastly speeds up implementation times and lets each person within the supply chain configure, maintain, and optimize the connections on their own.  

As a cloud-native application, PartnerLinQ’s platform is vertically and horizontally scalable right out of the gate. The same can’t be said for many other supply chain integration platforms on the market today. With PartnerLinQ, you can scale from hundreds to millions of transactions per month without having to make changes to your system.  

A Supply Chain that Stands the Test of Time 

In this rapidly evolving business landscape, the right digital strategy is no longer a luxury — it’s a must-have. Organizations that fall behind in this area risk losing customers, market share and revenue to competitors investing in their digital strategies.  

Being tied to a monolithic software platform can impede your supply chain visibility, partner collaboration, and long-term growth prospects. With PartnerLinQ in your corner, you can get all your data into one, accessible place. You can adjust on the fly as your company grows. And you can develop a future-proof supply chain that withstands the test of time. 

To learn more about how PartnerLinQ can help you future-proof your B2B enterprise, contact our team today.

Ahmad Samnan

Ahmed Samnan Raza, CTO & Co-founder

Ahmed Raza leads a dynamic team dedicated to shaping a robust, next-generation SaaS platform catering to customers across diverse industries. With his firm belief in driving continuous innovation, Ahmed’s team is on a mission team to ensure that PartnerLinQ platform remains at the forefront of business technology evolution. With a wealth of experience, Ahmed previously served as the Vice President of Product Engineering at Visionet Systems, Inc. His journey with the PartnerLinQ began at its inception, and over his 18-year career, Ahmed has played a pivotal role in a wide array of digital transformation projects spanning various segments of the supply chain industry. This includes impactful contributions to sectors such as retail, consumer goods, apparel/footwear, transportation, and food & beverage, among others.

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How Frictionless Partner Onboarding Fuels B2B Growth: Why Your Company Needs a Better Partner Onboarding Process

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Time is money in the fast-paced business-to-business (B2B) world. Each day a new B2B business partner isn’t onboarded and transacting with your company means one more day of lost sales and opportunities.  
Clunky, manual onboarding processes also keep new partners from tapping into the amazing new alliance they’ve formed. Instead, they watch from the sidelines as you jump through your onboarding hoops. 

“Fast partner connectivity is a predominant factor for growth in the B2B business landscape,” says Kerry Fogarty, SVP of Client Success at PartnerLinQ. “The faster you can get new partners up and running, the sooner you’ll be able to maximize the return on your partnership investment.” 

Why You Need a Frictionless Onboarding Process  

Complex, manual partner onboarding processes consume too many internal resources. They also delay time-to-market and force new B2B partners to “stand by” while you get your house in order. A smooth onboarding process, on the other hand, reduces administrative burden and lays the foundation for a strong, lasting partnership.  
By investing in tools that automate everything from data migration and training to user provisioning — all wrapped in a white glove service package — organizations can create a frictionless onboarding experience that benefits all parties.  
Consider these wins, achievable across the life of the partnership: 

  • Improved efficiency.
  • Faster time to market.
  • Streamlined connectivity 
  • Quicker communications
  • Improved data exchange across partners.

Keeping the Data Flowing 

Because PartnerLinQ integrates directly with over 70 popular software applications like Microsoft, Dynamics, SAP, Salesforce, and Magento, all data can flow seamlessly across these platforms, giving companies a single, unified pool of data to work with.  
PartnerLinQ’s tailored service approach takes it one step further by managing communications across trading partners. “We provide a dedicated onboarding service agent who takes the burden off our customers’ in-house staff,” Fogarty explains. “By managing this on their behalf, we can target 100% of their training partners.” 

Throwing the Switches 

For a company that is replacing a legacy integration platform, PartnerLinQ manages the communication, scheduling, configuration, testing, and deployment for all existing and new trading partners.  

“We act on our customers’ behalf, letting their partners know about the platform switch and managing all of the related intricacies that go into it,” Fogarty says. “The day we go live, we throw switches and everything is up and running on our platform across the board. This significantly compresses the time-to-value.” 

Get Frictionless B2B Onboarding 

Streamlining integrations can have a significant impact on a company’s bottom line. Take this example: A transportation company spent about five years attempting to migrate 20% of its customer base to a new platform. What’s more, onboarding each new partner took more than 100 days apiece. 
By switching to PartnerLinQ, the company was able to speed up the integration considerably. It began onboarding anywhere from 50 to 100 trading partners twice a week in a multi-week cycle. The company can implement a new trading partner in five days or less. And it doubled the number of trading partners it works with because it’s no longer bogged down by manual, legacy processes. The company has gained significant market advantage and enjoys stronger business partnerships as a result. 

“As more companies take advantage of these types of seamless integrations, they can respond much more swiftly to market changes and shifting customer demands,” Fogarty says. “They can also keep up with and even get out in front of their competitors.” 

It’s Time To Build a Frictionless Journey 

A fast, seamless B2B partner onboarding experience helps organizations unlock the full potential of their partnerships right from the start. Isn’t it time you replaced your outdated onboarding methods with a frictionless journey that sets everyone up for success? 

To learn more about how PartnerLinQ can improve partner onboarding, reach out to our team today.

 

Jawad Khan

Kerry Fogarty, SVP, Client Success

Kerry Fogarty is a Senior IT executive with a proven track record in driving global IT initiatives and business value impact through technology adoption. With his extensive experience as a VP of Enterprise IT and the Office of the CIO in iconic brands like Liz Claiborne, Fifth and Pacific, Kate Spade, and Tapestry. Kerry brings a wealth of deep industry supply chain knowledge and expertise to the PartnerLinQ, Inc., leadership team. In his current role as SVP Client Success, he is dedicated to ensuring customer success through the deployment of PartnerLinQ, the industry’s premier supply-chain platform, complimenting it with toptier consulting and support services.

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PartnerLinQ Brochure

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PartnerLinQ is an innovative, process-centric, easy-to-use solution that simplifies digital business communication via EDI, real-time APIs, and proprietary file-based formats. It helps retail, eCommerce, wholesale, 3PL, distribution, and other progressive organizations build digital partner ecosystems, achieve operational efficiency, bring transparency and gain real-time visibility.

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Market Compression in Transportation Markets for Shippers and Carriers

Submitted by admin_partnerlinQ on

Price Compression is a financial term where the future prospect of an asset is priced higher than its expected value; the price is ‘compressed’ and includes more ‘value’ than would ordinarily be projected for the time period. In short, it’s a linear equation and this is a math free zone so don’t stop reading.

Market Compression is different from Price Compression. Markets behave in a nonlinear manner in comparison prices. Market Compression is what happens to Jello when exposed to children. When a small child interacts with Jello, they give it a good squeeze, upon which Jello escapes the child’s grasp. It’s nonlinear and unpredictable, just like Jello, and we remain math-free, mission accomplished.

We’ve all seen extreme examples of price compression in our own neighborhoods in the recent housing market where housing prices have exceeded expectations, growing more rapidly than could have been anticipated. We have also seen price compression in historically significant cycles of rapid change such as the mortgage bubble or the ‘dotcom’ era.

In 2023, the transportation industry saw several bankruptcies among carriers, indicating financial instability and possibly overcapacity issues, the result of which is a leading cause of market compression. These developments suggest a landscape filled with capacity issues, financial challenges, even integrity issues within the transportation industry as 2023 came to a close, likely influencing all manner of business strategies moving forward.

While all markets grow and shrink, service markets like transportation react differently under compression. What makes market compression unsettling is an increase in rate of entrants and dropouts within a relatively short period creating yet more unpredictability and that’s where we find ourselves today in an unsettling period that began with Yellow on August 6, 2023.

Thoughts on Yellow Corporation Story

Yellow Corporation and certain of its affiliates and partners filed voluntary petitions under Chapter 11 and it wasn’t that no one saw it coming. Yellow Freight’s issues were widely reported for months, the company has had increasing challenges for years, even restructuring twice in the past two decades. Yellow Freight faced challenges and controversies over the years from labor disputes to financial struggles to operational and performance issues. What few saw was Yellow Freight’s complete exit once it had become clear the bailouts were not going to help the then #3 LTL Carrier in North America.

While Yellow Freight’s filing included several subsidiaries, Yellow Freight, USF Holland, and despite Roadway Express ceasing operations in 2009 Roadway was still listed as one of the affiliates in the filing. What does all this mean? It means that not only will clients continue to realign their freight relationships, but freight service providers will similarly continue to realign freight relationships for the foreseeable future. Companies like General Motors, Ford and Stellantis alongside companies like Walmart and Home Depot will all be scrambling for capacity among the top 100 LTL Carriers all of whom just moved closer to #1.

Scrambling for Capacity

Scrambling for Capacity in 2024 will extend well beyond Q1 and into Q2 for shippers and markets where once again we expect to find ourselves face-to-face with yet another round of supply chain disruption. What’s unique about Market Compression is at the same time there are shippers shopping capacity the market appears to have excess capacity evidenced by dropping rates.

Unlike some market dynamics like cost and demand that tend to have a linear relationship, market compression is non-linear. Reactions to these market circumstances encourage a three-dimensional compression such that the outward expression of the market is often unpredictable and where we would expect new leaders to emerge, and some to exit. This all takes time, and it’s beginning to take place.

Food for Thought

"What makes market compression so interesting is the simultaneous impact on shippers and markets. Reaction by shippers and markets to market compression is not universal by any means, in fact rampant unpredictability seems to be the norm."

What makes market compression so interesting is the simultaneous impact on shippers and markets. Reaction by shippers and markets to market compression is not universal by any means, in fact rampant unpredictability seems to be the norm. Some of reactions expressed by both shipper and carrier companies have been wildly unpredictable over the past 6-month period, again beginning August 6th.

Quiet Logistics, for example, has gotten very quiet indeed. A third-party logistics company headquartered in Massachusetts, Quiet Logistics specializes in order fulfillment and returns for e-commerce retailers that was acquired by American Eagle. A consolidation that sounded like a really good idea, American Eagle combined the classic ‘shipper’ with a ‘third party’ operation.

One could tender an expectation was built on cost savings for American Eagle and operating costs for Quiet. The company expanded rather quickly through several ‘quiet’ acquisitions, then “pulled back” quietly after missing financial targets. They replaced their CEO and were last reported to be “ramping down investment.” Quiet Logistics has gotten very quiet indeed.

Visiting their website, this time with a bit more scrutiny, I noticed that their web presence is based on the small screen which seems to point to an incomplete technology investment and could just as easily be a purposeful foray and specifically intended to target a younger entrepreneurial audience. Whether the small screen approach is the result of ‘built-on’ legacy technologies from several mergers and acquisitions or entirely new technology designed from the ground up is not known to outsiders and we’ll know more soon enough as the full impact of market compression comes to bear.

Moves by UPS and Ryder

Moving from the very small to the very large, has anyone else noticed the frequency and number of UPS store ads lately? Is this a predictable reaction of the behemoth UPS to the market compression; a targeted campaign aiming at small-scale shippers just to gauge the market or how smaller shippers are reacting to market compressions of their own, only time will tell.

Ryder in the meantime has continued a path of acquisitions, though not as quiet as Massachusetts’s Quiet Logistics. The Ryder acquisition of Cardinal is expected to result in a complete integration of Cardinal operations including facilities into Ryder; according to Ryder, “strengthening Ryder’s position as a leading customized dedicated contract carrier in North America” Only time will tell if Ryder management has the technology where-with-all in their Silicon Valley-Based Technology Lab which opened less than a year after Ryder acquired the logistics technology start-up Baton. Technology start-ups are risky at best, having a technology start-up in transportation tech perhaps, more so.

What to look for

I suspect larger entities will begin to double down on their previous gambles in the small-scale sector by defining and completing deeper acquisitions to complete a folio that the leaders of these acquisition-based growth companies expect will propel them into the next century. I expect that many more combined companies to struggle with integration challenges as they find their current stable of products and services challenged beyond their capacity which will be unable to keep up or grow through acquisitions of their own.

I suspect that we’ll see more from shippers like UPS and Ryder for that matter by the time the Super Bowl and post-Super Bowl advertising has eclipsed in April. Ironic isn’t it, that post-Super Bowl advertising is expected to eclipse at about the same time shippers and markets both scrambling for capacity today are expected to be exiting the darkness of the period and entering the light, shine on shippers, shine on carriers, more to come.

Maybe next time we’ll talk about how PartnerLinQ expects to help shippers and carriers overcome issues in this market where Market Compression is expected to reign large for at least the next several months if not years. e.g., how to ensure business relationships are sustained and remain connected during cycles of market compression through technology – just a few thoughts. If you have some thoughts of your own let us know, we’d love to talk about it.

 

Jawad Khan

Thomas Smith, Director Supply Chain Consulting, PartnerLinQ Inc.

Thomas A. (Tom) Smith is a seasoned leader in the EDI Industry and the Director of Supply Chain Consulting at PartnerLinQ. A professional services traceability, integration, & engineering manager, Tom’s real-world experience extends beyond the world’s most recognized brands and into supply chains everywhere. Working directly with industry leaders and organizations, Tom’s experience developing and delivering business processes and transaction standards across more than 26 industries has impacted brands, businesses, clients, customers, and our team member across the globe.

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Leading the Future of Supply Chain Management Technology: Recognized as a Major Player by IDC

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Modern platforms of the future are expected to create provisions for seamless and experiential integration of emerging technologies such as artificial intelligence, machine learning, and the Internet of Things (IoT).

As the supply chain ecosystems are experiencing significant impact – new patterns of needs are emerging around the greater agility in reconfiguring value chains, ability to anticipate disruptions in logistics and demand fluctuations in time, and the need for heightened visibility to support the day operational decision making. Such capabilities can equip companies to promptly respond to changing market conditions, proactively manage supply chain disruptions risks and discover and avail the new emerging opportunities in time.

“Businesses must consider breaking free from the limitations of outdated technologies and boldly step into a future defined by innovation.”

In the wake of pandemic, uncertainties and disruptions have become the new normal. Businesses are grappling with the need to continually adapt to shifting priorities which are influenced by ongoing geopolitical and economic volatility. There is stark realization that businesses cannot solve the challenges of today and tomorrow by continuing to limit themselves with technologies of the past. This situation has underscored the importance of re-imagining transformative digital information technology delivered through innovative platforms like never before.

As a result, the role of the new generation of enterprise platforms is steadily increasing. With remote work now widely adopted as the standard across the global workforce, Software as a Service (SaaS) platforms serve as a centralized and accessible hub for supply chain management. Teams can collaborate seamlessly, access critical information remotely, and maintain operational efficiency regardless of physical location. This flexibility is crucial for businesses looking to build resilience in their supply chains and navigate the complexities of the post-COVID landscape.

The dynamic nature of innovative SaaS platforms ensures that businesses can quickly adapt to evolving customer demands, market trends, and regulatory changes. Whether it’s optimizing inventory levels, predicting demand fluctuations, or enhancing digital communication with buyers, suppliers and distributors, these platforms enable a holistic approach to agile supply chain management. The ability for such platforms to provide dynamic and agile access to information, coupled with advanced analytics and collaborative features, positions them as crucial enablers of success.

Supply chains that leverage these platforms can look forward to gaining a competitive edge by fostering resilience, adaptability, and enabling timely access to insights into their supply chain operations, ultimately improving their overall business outcomes in a rapidly changing business landscape.

Instead of behaving as the isolated capability tower within the enterprise technology landscape, modern platforms of future are expected to the create provision for seamless and experiential integration of emerging technologies such as artificial intelligence, machine learning, and the Internet of Things (IoT) in SaaS platforms adding another layer of sophistication.

“We firmly believe that technology should serve as both an enabler and a game-changer, empowering businesses to operate, monitor, and act with unprecedented autonomy and agility.”

These technologies enable predictive analytics, proactive issue resolution, and the automation of routine tasks, further streamlining supply chain processes and enhancing overall efficiency.

However, in the realm of mergers and acquisitions within enterprise technologies, it’s common to witness platforms acquiring point solutions. While this expansion on paper promises enhanced features and functionalities and higher valuation multiples, these solutions often fall short when disparate technologies are patched together, leaving no assurance of seamless performance or positive customer experience.

At PartnerLinQ, we stand apart from this trend. Rooted in a tradition of solution engineering and professional consultancy in supply chain best practices, our foundation is built on decades of expertise and hands-on experience. Originally conceived by Visionet Systems, PartnerLinQ emerged as a cloud SaaS solution aimed at addressing the challenges of EDI and API supply chain connectivity. Over time, the platform has evolved to prioritize visibility enhancement and decision intelligence capabilities, catering to the evolving needs of the industry.

The resounding success of our platform has led to the establishment of PartnerLinQ as an independent entity in October 2023, extending its solutions beyond the clientele and consultancy practices of Visionet Systems. This unique blend of heritage and independence defines our approach, ensuring that PartnerLinQ continues to deliver cutting-edge solutions that drive transformative change in the supply chain landscape.

The acknowledgement of PartnerLinQ as a “Major Player” in the IDC MarketScape – Worldwide Multi-Enterprise Supply Chain Commerce Network 2023 Vendor Assessment by the International Data Corporation (IDC) represents a major milestone for our company. Playing a pivotal role in helping businesses assess and analyze the capabilities of supply chain management in this complex space, IDC’s recognition serves as a testament to our technological expertise, innovative approach, and forward-thinking vision, solidifying our position as a leading player in the industry.

At PartnerLinQ, we’ve conceived, engineered, and launched a groundbreaking platform built from the ground up. With a keen focus on the principles of organic growth and innovation, we firmly believe that technology should serve as both an enabler and a game-changer, empowering businesses to operate, monitor, and act with unprecedented autonomy and agility through seamless digitalization. As we strive to achieve continued success and sustainable value generation for our customers and prospects within the industry, the impact of analyst recognition becomes multifaceted, touching various aspects of our business trajectory. Moving forward, the PartnerLinQ team remains committed to actively engaging with IDC’s esteemed analyst team and wider analyst community, by integrating their innovative and forward-thinking ideas alongside the innovation we provide through the voice of our customers.
 

Jawad Khan

Jawad Khan, CEO & Founder, PartnerLinQ Inc.

Jawad Khan is the founder and CEO of PartnerLinQ. As the innovative force behind PartnerLinQ, Jawad guides the company in reshaping digital connectivity and collaborative intelligence within the extensive supply chain sector. His leadership philosophy is deeply rooted in ensuring that supply chains are not merely reactive but strategically positioned to respond to perpetual shifts in business demands swiftly and efficiently.

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How PartnerLinQ Helped Western Sugar Cooperative Slash Costs Through Automation

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Our client, a distinguished beet sugar cooperative with a legacy dating back to the early 1900s, faced critical challenges during its business communications platform upgrade.

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Driving Operational Excellence: A leading convenience store chain & energy solution provider’s transformation with PartnerLinQ

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Discover how a leading convenience store chain & energy solutions provider, with a rich history dating back to 1926, achieved operational excellence and unprecedented scalability with PartnerLinQ’s advanced B2B & EDI capabilities. Balancing expansive retail operations with technological advancements, our client faced the challenge of streamlining third-party logistics and managing escalating operating costs.

The PartnerLinQ Impact: ITO EN Adopts an Integrated B2B API and EDI Platform for Sustainable Growth

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ITO EN is a multinational beverage company that specializes in green tea and is the largest green tea distributor in Japan. Established in 1966, the company markets packaged and ready-to-drink tea products, focusing on the distribution and sales of its products. 

A Quick Guide to Selecting the Right EDI Solution Provider

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The global supply chains are becoming more volatile than ever. Customer expectations are shifting, triggering modern technology adoption for many enterprises. Difficulties in onboarding trading partners further add to the struggle. What are the possible types of EDI solutions to address the matter of exchanging EDI transactions holistically, and do these various types of EDI solutions include other things, such as different types of EDI Transactions? 

An effective Electronic Data Interchange Solution simplifies the exchange of electronic documents among partners through system and app integrations and cultivates collaboration via EDI and non-EDI exchange. As a result, the solution packages and delivers visibility, control, and optimization. In simple terms, it’s a feature-packed solution that enables intelligent decision-making in real-time. While these EDI technology solutions are critical to driving tangible business outcomes, particularly in recent years, the decision process is complex at the same time. This is why parties investigating Electronic Data Interchange Solutions must have a relatively deep understanding of the different types of EDI solutions before investing.

Identifying the Best Electronic Data Interchange System

The best way to develop a sound understanding is to start right from the beginning. EDI solution providers are organizations that offer EDI software and services to companies looking for data exchange services, in short, a solution to assist with the transportation, transformation, and integration of trade. EDI systems, from this perspective, help you seamlessly exchange business documents between your partners by leveraging an EDI solution which could be on-premises or cloud-based. Some are provided as managed, while others are self-service. The solution ensures completeness, data validity, and security.

Before we proceed, it is critical to understand the types of EDI solution providers in the market so that you can identify the best electronic data interchange system.

Types of EDI Solution Providers

There are five types of EDI solution providers offering one or more types of EDI solutions. In addition to services, they also differ in terms of industries and the business size they cater to. Take a look at these to identify which type will work best for your enterprise.

1. EDI Broker

An EDI broker typically provides a comprehensive set of EDI solutions. They offer value-added network (VAN) connections and, at the same time, help companies connect to particular trading partners or networks.  EDI brokers typically do not have their own network; instead, they serve in the capacity of an outsourced EDI staff, typically focusing on one or several industries. They provide everything from data entry to data translation services, ensuring that your EDI documents are transformed from your core systems to that of your partners while adhering to customer requirements and guidelines for various standards. 

An EDI broker ensures that any company and startup, in particular, can easily share EDI documents with their partners without investing a great deal or compromising security. EDI brokers most often assist when a trading partner lacks EDI software of their own, and a few EDI brokers even support non-EDI formats. EDI brokers are typically engaged with the market where revenue is at the lower end of the industry spectrum and are ideal for small companies and startups.  Eventually, these users reach a point where the brokered solution can no longer serve their needs. If your business involves complex integrations hybrid EDI scenarios, EDI brokers may fit your business. If your business is already involved with a brokered type of EDI solution and you are not getting the needed services, you may have outgrown your present solution.

2. Fully Managed Service Provider

Fully Managed service providers offer end-to-end EDI software and/or services just beyond the scope of an EDI broker. They may offer software or cloud-based services and help you translate EDI messages in multiple formats and transform and transfer your data. Their services may be an overreach for some as they are also involved in partner mapping, ERP integration, error handling, and resolutions. 

If you are looking to outsource your entire EDI function and invest your resources in other tasks, this might be a suitable choice for you. If you want to invest in EDI, EDI talent, and do some things yourself, while these service providers may help you achieve your goals, they can also inhibit your growth. While fully managed services work well for many SMEs (Small to medium enterprises), some of the drawbacks of a fully managed service include limited control and visibility. This can lead to unexpected costs and challenges to upgrading to a new ERP, MRP, CRM, WMS, CMS, or TMS.

3. VAN Providers

VAN providers have been around since the inception of EDI. VANs provide secure, outsourced networks that connect organizations with their trading partners across the globe. A value-added network (VAN) can help you securely send and share data with your partners and provide an outsourced network enabling seamless connections between global trading partners. Large enterprises can leverage this type of network to securely transmit documents from their EDI mailbox to a particular trading partner’s EDI mailbox through a service like a post office, but electronically. By enabling a secure network, they simplify communication between cloud-based EDI providers or internal networks using pre-connected connections with trading partners.  

Some EDI VAN providers also offer supplemental services like data backup and recovery, document mapping, compliance, and performance tracking, and have grown largely through acquisition. If your partners are spread across the globe, and you lack needed network capabilities, a VAN service may be helpful to your business. However, VANs were initially developed for large companies and may be costly if your data exchange volume is high or may cause difficulties if your partner’s messaging format varies from yours. While VANs have long claimed to have a competitive advantage by way of their networks, the supply chain today is full of complexities, something that cannot possibly be resolved by way of a single network.

4. EDI AS2 Providers

Breaking away from the traditional VAN providers are the AS2 Providers.  EDI AS2 (Applicability Statement 2) providers allow for the secure transmission of various types of data, such as EDI and XML, over the internet using HTTP and TCP/IP. AS2 can also be used to transmit images and complete PDF documents, something a traditional VAN is unprepared to do. Among these variations today associated with conventional EDI, these AS2 services are widely used to ensure seamless integration with trading partners, allowing you to handle any file format.  

AS2 providers are typically an addition to a VAN, managed service provider, or brokered EDI relationship. AS2 services require message disposition/delivery notifications that acknowledge the reception after the electronic message (document or data) transmits to the sender via AS2 protocol. One of the stated benefits of using AS2 over FTP is the message delivery notification or MDN.  Although some may argue that the MDN replaces the Functional Acknowledgement (997), the message delivery notification (MDN) used in AS2 only indicates a message received. In contrast, the Functional Acknowledgement (997) also confirms the delivery of a document, any formatting errors, or data loss.

Enterprises can leverage MDNs using in-house IT resources or through a cloud-based vendor to determine if a partner is struggling to keep up with transaction volumes and adjust accordingly. If you are looking for an EDI solution that ensures an end-to-end process and helps you securely send unlimited data while being kind to your partners and easy on your pockets, AS2 has proven to be a worthwhile investment.

5. Complete EDI Solution/Providers

A complete EDI solution/provider is the type of EDI solution provider that develops, implements and maintains EDI software for your business and businesses like yours. This is the type of EDI solution capable of bringing to bear many or all of the solutions described above by catering to your core business and enabling seamless connectivity visibility, onboarding, and training. A type of EDI solution that provides an EDI platform, EDI solutions, connectivity and interoperability by delivering, for example, a VAN and an AS2 solution from within the core of the product or platform.  

Enterprises employing such EDI tools can use their own EDI experts to manage day-to-day activities efficiently. Even activities such as error tracking, handling, and alerting can also be automated with a complete EDI solution.  This EDI solution considers integration with one or more platforms or systems, once relegated to custom code as ‘out of the box’, in other words, included with the platform. This EDI solution provider also tends to keep their solutions up to date and improve upon them by regularly updating these platforms, their customers’ instances and keeping their users informed.  


Complete EDI Solutions/Providers also include and deliver training to ensure that your EDI experts stay current with the latest technologies and can use them to deliver critical or time-sensitive transactions across your partners and networks efficiently and without errors. If you are looking for or are expecting to have or maintain complete control and visibility over your entire set of B2B, B2C messaging and/or your API/EDI practice, then a Complete EDI Solution/Provider might be a good fit for you.

PartnerLinQ by Visionet: Enterprise Connectivity at the Speed of Business

PartnerLinQ is an innovative, cloud-native platform that delivers supply chain visibility and resilience by simplifying trading partner connectivity and interoperability. PartnerLinQ’s native app ecosystem adds business context to the traditional integration, minimizing disruption by increasing set-up velocity and improving implementation speed resulting in overall efficiency gains between 30 and 500%.  

PartnerLinQ comes completely preconfigured and installed with capabilities for intelligent hyper-automation, multi-channel integration, and real-time analytics while allowing your team to take control if that’s what they want to do.  It seamlessly connects multi-tier supply chain networks, channels, and marketplaces with your core ERP, MRP, CRM, WMS, CMS, or TMS, delivering unified connectivity to a global client base. PartnerLinQ connects with more than 77 Commerce Platforms, Market Places, B2B Portals, Social Channels, enterprise-level systems and shipping solutions today, so you are ready for today and the future.

– Integration at the Speed of Business

PartnerLinQ simplifies the partner onboarding process through its Common Processing Workflow. Complemented by the Business Rule Manager, an entire migration process involving more than 1,000 partners and customers can be completed in weeks rather than months or years. 

– Scale in Transaction Volume

The PartnerLinQ platform scales automatically from transactions number in the hundreds to more than 60 million transactions. It is available in PartnerLinQ’s Azure-based hybrid cloud architecture and in the Google Cloud Platform, managing more than 8,000,000 transactions per day – nearly twice any required capacity.

– Simplified IT Infrastructure

It integrates seamlessly with your core ERP, MRP, CRM, WMS, CMS, TMS, or legacy systems, as well as Commerce Platforms, Market Places, B2B Portals, Social Channels, enterprise-level systems and shipping solutions to ensure that you are better positioned to drive even greater efficiencies with cooperative technologies, that provide real-time updates and actionable insights.

– Enhanced Visibility to Address Pain Points

Real-time insights are critical for today’s supply chain executives, and PartnerLinQ delivers consistent customer value at every touchpoint. PartnerLinQ’s biggest success comes with its ability to turn falling service ratings into top scores with the biggest clients by providing greater visibility into the operations and the ability to consistently deliver on service-level commitments.

For more information, visit our website.

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