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America’s Favorite Baking Supply Company Leverages PartnerLinQ for Faster and Efficient Transaction Processing

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The client has been at the pinnacle of fresh baking – fostering connections and community for over two centuries. Descended from the first food company founded in New England in 1790. They follow responsible sourcing guidelines and have a “never bleached” guarantee on all of their products. The employee-owned business works closely with farmers, millers, and suppliers in a continued commitment to sustain, preserve, and improve a business founded more than 230 years ago – a task made easy with the right partners.

A Secure Storage Firm Eliminates Manual Processes and Enhances Visibility with PartnerLinQ

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Our client is a leading secure storage firm and an industry leader with excellent products. The organization faced the challenge of optimizing its processes with the need for automation and visibility.

The Slow Recovery of Supply Chains: How to Overcome the Current Disruption

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The COVID-19 pandemic exposed the instability of global supply chains which resulted in crisis across industries. Supply chains everywhere are still facing pressures in changing consumer demand. Consumption patterns have shifted as well – leading to higher shipping volumes and freight costs.

Today, it is important that organizations understand the factors that get in the way of supply chain recovery. They can then take the right measures to ensure not only the survival but also the success of their business.

What Hinders Supply Chain Recovery?

Supply chain recovery is a fundamental aspect of supply chain resilience and disaster management. According to a study published in the engineering management review, supply chains usually take longer to overcome more demanding challenges such as pandemics. This makes identifying challenges vital so that organizations can plan and create apt and effective strategies to carry on with their business.

One such challenge has been longstanding bottlenecks in supply chains. They have not only raised costs but also shortages in labor. As of December 2021, theUS Bureau of Labor estimated that there were only 11 million job openings in the country. The drastic decrease in job openings has slowed down overall growth and contributed to inflation, which at one point, sat at a 29-year high.

Due to such high inflation, most companies are passing the costs along, damaging supply chains even more due to rising input costs. A survey of 52 items, including forest products, agricultural products, energy, metals, and more, has shown how this impact is far wider than commonly believed. The survey showed that the average input increase has been 95% when compared to pre-pandemic levels.

There’s Light at the End of the Tunnel

By most estimates, this disruption is likely to persist throughout 2022 at the very least, with 2023 touted as a more likely possibility by some business leaders. This situation may be somewhat normalized in the long run. To understand the state of change that global businesses are going through, it is important to consider real-life examples to see how global enterprises are reacting to the crisis.

For General Electric Co., issues in its supply chains were present across all its business units. However, its healthcare unit especially faced more problems than any other part of its business. As a result, GE drove up its expenses for transportation and raw materials which, in turn, affected its onshore wind business. This is why the company raised prices and tried to suppress costs while looking for new suppliers, sourcing alternative parts, and redesigning product configurations. Such a period of transition saw GE’s Q4 2021 revenue take a hit.

According to S&P Global, however, many non-financial corporations worldwide have found it easy to absorb or cancel out cost inflation. They have been able to do so via demand shifts and offsets, hedging, product mix adjustments, cost pass-throughs, positive operational gearing, and a low rate of pay growth. But they still expect profit margin pressure to rise in 2022.

The Answer

One study has recommended a framework for supply chain management and operations during the pandemic across six distinct perspectives— digitalization, preparedness, adaptation, recovery, causality, and sustainability.

In the middle of present uncertainty, such a wide outlook can help organizations recover from supply chain issues quickly and efficiently. Today, solutions need to account for evolving requirements of enterprises, concerning supply chain integrations and all-around visibility. Only then can a solution help them overcome this situation with ease.

Explore PartnerLinQ:

A Supply chain visibility app ecosystem, with Native Applications that offer rapid interoperability and next-generation monitoring.

Some of the native apps in the PartnerLinQ app ecosystem include:

  1. Order to Cash
  2. Procure to Pay
  3. Ecommerce Order Management
  4. Return Verification & Management
  5. Intelligent Invoice Matching
  6. Web EDI
  7. Cross Dock, DTC & Drop Shipments
  8. Freight Integrations

     

Step into the next frontier of supply chain resilience. Contact us for a demo today!

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Beyond the Great Disruption: The Future of Supply Chain

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On a warm morning in Jackson Hole, Wyoming, at a symposium in 2005 the Chief Economist and Director of Research at the International Monetary Fund (IMF) made the following statement…

“While the techniques and instruments to absorb fluctuations have improved, there is uncertainty about how they will perform in a serious downturn.”

The speaker was Ragham Rajan and while he was widely ridiculed at the time, his speech would prove to be prophetic. The 2007-08 financial crisis to follow occurred because market changes and advancements were concentrating risk despite appearing to diversify risk.

The Great Disruption

The world is witnessing an unprecedented level of disruption beginning with COVID-19, followed by supply chain issues, and a growing disruption within the labor market. The Bureau of Labor Statistics reported the flight of workers from the hospitality industry in September, with a reported 863,000 leaving their positions, fully 6.6% of the hospitality workforce. Across the world we see acute shortages for commodities, including computer chips, furniture, and mobile devices among them. Fortunately, there are no nationwide shortages of food. Although in some cases we might have certain foods with low inventory, food production and manufacturing are widely dispersed in North America. Global Industrialization is suffering, and many manufacturers in the US are reporting a wait of more than 90 days to procure materials and assemble parts to make their products.

The Disruption Today

Beyond the supply chain shortages and bottlenecks there are multiple causes for disruption. The emerging cause can be attributed to a shortage of labor, especially truck drivers, which has stalled production operations across plants, distribution points, and delivery centers. Despite rising unemployment, the gap between labor and unfilled positions is increasing.

With global production chains divided into specialized links over many decades, different industries have become inextricably connected over a period of time. Supply shocks have spread across unlikely industries, such as automobiles and semiconductors, or food and fertilizer.

Perhaps an even more visible cause for disruption lies in oversea shipping. The port crisis in the US has received global attention over the last year due to the immense buildup of ships and the never-ending influx of cargo. What supply chain professionals initially viewed as temporary is now threatening to change global shipping infrastructures from the size of ships to business practices, which relied on speed rather than on efficiency, availability, or visibility. Container ships are now circling ports and remaining at sea for longer periods increasing costs. Sea containers cost more to ship, resulting in exorbitant prices, and the accumulation of goods at shipyards, rail yards and warehouses, a direct result of the aforementioned labor shortage, dominated by a shortage of truck drivers.

Supply Chain News

Attending a supply chain conference last week for the first time in more than 18 months, I had an opportunity to listen to several speakers. One by one each delivered his or her view of what happens next, after the great disruption.

One speaker stated simply, “Supply chain is sexy again” and that caught my attention, for starters, I would agree. Having been largely automated and then ignored, the supply chain is again making news and having work in the supply chain for many years, there is more than a passing interest from John Q. Public on Supply chain matters. The speaker went on to talk about a financial newspaper with wide distribution. The paper, the speaker continued, published a mere handful of supply chain articles each month while in recent months, that handful had exploded to several articles every day. The articles, looking more critically now, are well beyond a single new outlet and appear to have a wide array of supply chain perspectives. Reflections of the articles range in impact from the DOW to the NASDAQ and from Retail to CPG and from staples to emerging technologies and in the virtual world these articles are boundless, including this one, which brings us to the following observation.

Stress Testing the Supply Chain

The string of supply chain disruption following the pandemic has resulted in the biggest stress test for supply chain leaders the world over, retail executives in North America anticipate issues to last beyond 2022. What appeared at first to be temporary has now turned into a series of long-lasting setbacks, some perhaps resulting in a permanent state of disruption in some industries. Considering the nearly two years since the onset, when and how these disruptions will end remain a matter of conjecture. The answers are not to be found, not in anyone’s tea leaves, not yet.

The Future of Supply Chain

In order to future-proof, supply chain leaders are facing factors of change that have not been previously considered or discussed, solutions from worker migration to flexible labor practices and the movement of sourcing to new sourcing centers in emerging markets or those which can be more closely controlled or deliver an environmentally neutral position. The solution is in resolving multiple issues in the supply chain as it did way back when plastic hangers seemingly changed to black overnight.

The Solution Approach

Renewing the approach to transparency and visibility across the supply chain is critical in light of the uncertain future in this period of the Great Disruption, now clearly extended, with no end in sight. Increased transparency can better prepare stakeholders to deal with changing regulatory, environmental or compliance requirements while solving supply chain dilemmas. Visibility, through better partner communication, is becoming increasingly important to supply chain leaders that I spoke with at the conference. The importance of end-to-end communication with suppliers and partners across the trading network from their perspective cannot be overstated. Through the right technology, organizations can ensure that the appropriate information is collected, stored, and disseminated, and when partners are onboarded quickly to meet these unexpected scenarios, the results are a positive impact on business and on other concerns.

Supply Chain Advantage

The PartnerLinQ advantage is its hybrid cloud architecture and easy partner onboarding, PartnerLinQ delivers a smarter B2B/B2C Integration platform with automated End-to-End Workflows and includes business rules for omnichannel integration.

PartnerLinQ’s unique approach to supply chain can help your organization communicate with your partners rapidly, ensuring end-to-end digital connectivity across all functional areas and through a centralized visibility platform.

PartnerLinQ zeroes in on issues, tracks them, and provides detailed analysis of all of your partners, including all of their inbound and outbound transactions and can generate alerts for specific partner events, delivering the insight your users need to address supply chain issues immediately.

Scan2EDI converts your manual process into electronic transactions using robotic process automation, optical character recognition, document management software, business process outsourcing, and artificial intelligence. Scan2EDI offers application integration advantages including PartnerLinQ’s ERP Integration Framework.

Instant Ocean Visibility provides container status at your fingertips. Integrated, automated, and reliable, your port – your container, Instant Ocean Visibility removes human intervention from container tracking, eliminates endless web searches, eliminates phone calls & email and eliminates voice messages and call backs.

Take control of your supply chain in the present and forge a new one for the future with PartnerLinQ. Talk with our experts to learn more.

 

By Kevin Balentine, PartnerLinQ

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Global Food Distributor Transforms B2B with PartnerLinQ’s Digital Connectivity Platform

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The client is one of the world’s leading vertically integrated producers, marketers, and distributors of high-quality fresh and fresh-cut fruits and vegetables (FFV). It has more than 90,000 acres under production and 20 ships and is a leading producer and distributor of prepared fruits and vegetables, juices, beverages, and snacks, whose products are available in more than 100 countries throughout the Americas, Europe, Africa, and the Middle East.

Building a New Resilient Supply Chain

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Building a New Resilient Supply Chain

The global marketplace today can perhaps be described as volatile. Prices are on the rise, shortages are popping up unexpectedly and in unexpected places.  Many major retail grocers are expecting center store sales to increases, an indication of things to come.

While supply chains have become more extensive and interconnected, they have also shown unprecedented instability in the face of disruption. In the wake of COVID-19, the fragile stability of lean supply chains found difficulty in recovering quickly in the face of disruption.  What has emerged is a succession of supply side ripples across multiple industries. The ripples collide until at last they reach the end of the line and, similar to the domino effect, as one chain ends another begins in sequence.  Many of the assumptions upon which the lean manufacturing model was created, were undone by market and environment variables that emerged during the onset of the COVID disruption.

Organizations are beginning to accept a pretense of recovery amid a truly formidable challenge of accelerated customer demand and labor shortages, and while research indicates that retail sales can grow by as much as 10.5% to 13.5% to generate more than USD 4.4 trillion in this year, there are concerns. Having undergone unprecedented and unwelcome change throughout the past year, suppliers require stability and flexibility to tackle the surging demand. Resisting instability forms the key priority for retail suppliers, which brings focus to resilience.

21% That’s the number of respondents in a recent Gartner survey who affirmed that they have a resilient network at present. Giving context to the figure, resilience implies elevated visibility, persistent velocity in moving product from source to destination while avoiding supply chain constraints. In this current moment of volatility in the market, it is imperative for retail suppliers and retail enterprises to increase their supply chain resilience.

Becoming more resilient is no longer a luxury for supply chain leaders. The long-standing tradition of lean manufacturing and its entrenched philosophy will be the challenge to overcome. Supply chains need to be efficient as well as resilient, and practices such as redundant supply chain operations, alternative factories, and ample safety stock need to be developed in parallel with productivity and performance improvements.  Supply chains also need to maintain compliance substituting lesser performing partners for those more suited following the COVID disruption. The widespread disruptions affected supply chain monitoring and audit and while enforcement may have been relaxed, performance improvements can only be brought about by effective monitoring and accounting. In order to holistically build a resilient supply chain network, retail suppliers need specific data elements to be incorporated into their supply chain and a robust solution methodology which combines five important elements is key.

Connectivity

A surefire approach to building supply chain resilience in retail is ensuring anytime, anyone, anywhere communication, systems need to be ‘access anywhere’ supportive of SSO (Single Sign on) and active directory. Manual partner-to-partner communication requires a lot of paperwork and must be reduced in light of staffing shortages.  Manual communication methodologies lead to errors and errors mean more human intervention. Automatic and secure document flows compatible with multiple enterprise level system and capable of a variety of data interchange formats and in real time delivers resilience.

Flexibility

A significant aspect of resilience is ironing out friction within the network. A resilient supply chain must be flexible and able to fix critical issues with the least amount of effort.  ‘Fix-on-the-fly’ functionality reducing human interaction increases flexibility. An efficient business rule manager is key to incorporate such flexibility. Reusable business rules ensure seamless partner onboarding and transaction integration.  Reusable sets of business rules allow for the conservation of scarce technical resources and ease of use.  The addition of reusable rules to rule sets to overcome existing issues, and proactive alerting based on business rules means time to make a correction where and when necessary. Change, through a business rules engine can be automated and in real time. Audit functions mean changes can be rolled out, and rolled back if that become necessary.

Adaptability

Perhaps the greatest lesson that the past year has taught suppliers in retail has been the importance of adaptation. The transition to digital and the prominence of ecommerce platforms has been well documented in the retail industry. An omnichannel strategy covers all potential channels for distribution and sales. An omnichannel strategy makes sense amid market disruptions such as we’ve seen this past year and a half.  An omnichannel strategy means demand can be met with convenience and speed. While a stand-alone omnichannel strategy as a solution is one way to meet demand, leveraging a common process workflow to bring transactions in or out of the enterprise the same way every time means an increased ability to create multiple trading relationships and do so quickly. By eliminating the need for additional support or maintenance, a common process workflow takes partner on boarding to a new level while increasing the utility of business rules reduces the dependencies on map and mapping activities. Combining centralized B2B communication with such a workflow results in a highly independent system in which transactions and business processes are handled automatically, accounting for connection changes, partner onboarding, acquisitions, mergers and complete enterprise migration without adding disruption.

Accountability

With much of the COVID disruption behind, and planning and change ahead, compliance has never been more important for retail suppliers.  A flexible and effective event notification processor to stay on top of supply chain events and issues in real time becomes a valuable tool. Such rules-based processing must be backed by comprehensive audits, reports, and analytics.  Such tools must be visible across the internal supply chain operation. Transaction transportation, transformation and integration tools must include analytics to ensure consistent business operations, keeping disparate teams in touch with the latest goings-on in the supply chain domain.

The Way Forward

Accepting resilience is just the first step. The path includes overcoming challenges like supply chain and labor shortages and success in resilience is achieved by combining five key elements:

  • Centralized communication across multiple methods, formats, and platforms
  • Flexible business rules, business rules management, and alerting.
  • An adaptive common processing workflow that simplifies onboarding and processing
  • Visibility, accountability, and adaptability
  • Easy access to these key elements and in one place.

A resilient path will quickly deliver an elevated level of performance, particularly important as the retail industry begins to leave the COVID disruption behind and starts to engage with the new normal.

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Leading TSL Provider Adopts PartnerLinQ to Simplify Partner Onboarding

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Supply chains are a complex orchestration of people, places, and things. Globalization, pressure from competitors, and increasing customer expectations have all combined to push organizations towards expanded and diverse partner networks, and for Transportation Services and Logistics providers (TSLs), the landscape is even more complex.

Digitally Delivered with Aloha: Y. Hata Leverages PartnerLinQ for Supply Chain Transformation

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Y. Hata & Co., Limited has been an essential part of Hawaii’s economy for more than 108 years. Yoichi Hata and his wife started the company as a “mom-and-pop” operation in 1913, selling products (wholesale) out of a family garage on the Big Island of Hawaii. But the visionary founder soon transformed the modest backyard operation into a prolific statewide network.

Are Value-Added Networks the Way to go for B2B Communication?

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You are probably familiar with this ‘BIG VAN’ claim repeated early and often by the champions of value-added networks (VANs):

‘The advantage of the network is the network itself.’

The claim, like all wide-ranging quotes, is to some extent only relatively true. Its validity depends upon who you are connecting with and how actively you link up with your trading partners. A closer look at the flow of goods and information within your business network will possibly reveal that no single network or VAN can address all your B2B/B2C communication needs.

While EDI and, in some instances, the VAN does help you connect, connecting with all your trading partners translates into a significantly higher ROI.  EDI today means more than simply X12; it means supporting multiple standards, formats, and transactions from X12, UN/EDIFACT, and GS1 XML trade messages to a number of non-EDI formats like JSON, flat files, text files, and proprietary XML message formats.

Read more: The truth behind the “competitive advantage” of value-added networks

EDI also means accessing a diverse set of communication methodologies – like AS2, MFTP, FTP, SFTP, and APIs – each with their own set of variables. While transaction formats and transportation methodologies make EDI more versatile, the complexity of handling such varied data formats and communication methodologies creates its own set of challenges, particularly when you consider the ‘BIG VAN’ value proposition.

The ‘BIG VAN’ value prop proudly claims that all members in your value chain are available on the same network or VAN as yours; while true to some extent, this is not an entirely accurate assessment. A VAN connection is by all accounts handy and, in some cases, necessary to interact with some trading partners. But it certainly is not everything.

The right tool with the right EDI transportation methods delivers far more effectively than ‘BIG VAN’ and at a lesser cost.

The Significance of the EDI VAN Interconnect

The ‘BIG VAN’ claim is largely backed by the EDI VAN interconnect. The interconnect is a tool that helps your value added network communicate with other value added networks and facilitates exchange of EDI transaction documents between connected pairs of trade partners. The more partners you connect with, the bigger the benefit derived from your communication network.

VAN interconnects effectively reduce friction between and among VANs, while also reducing the need for new VANs. The largest of the VANs reduce VAN-related confusion within partner networks by making claims to connect to thousands of trading partners; in effect though, ‘BIG VAN’ highlights the characteristics of EDI under which all EDI solutions and VAN partners operate. 

But what about transactions beyond X12 EDI? 

‘BIG VAN’ and the interconnect rely on a steady stream of ISA and GS identifiers within X12 transactions to move data, without which the ‘BIG VAN’ is about as useful as a cell phone without buttons.  While the VAN connection does handle X12, what about images, APIs, or XML files? These are typically not included in ‘BIG VAN’ offerings and, in most cases, require a different product altogether, adding to your overall cost.

A closer look at the VAN interconnect reveals that the reality of ‘BIG VAN’ is very different from the claim; if the interconnect connects ALL VANs then ALL VANs have the same access to trading partners, which means that ‘BIG VAN’ has a very different concern. ‘BIG VAN’ is concerned that it will inevitably be relegated to the stature of an ‘Ordinary VAN’ and without reservation. 

‘BIG VAN’ makes a big claim and living up to that claim is becoming nearly impossible.  This makes all ‘small VAN’ operators a competitive threat – why else would ‘BIG VAN’ make such claims if not to control and confuse the market? The VAN interconnect and image files remove the confusion from the claim ‘the advantage of the network is the network itself’; what else is there to the reality of ‘BIG VAN’?

The Synergy

Architecturally speaking, an EDI solution is actually made up of three components (or solution layers, if you’ll pardon the expression) – the transportation, transformation, and integration layers. While EDI is very effective when it leverages a ‘VAN’ connection, the VAN component is only a fraction of EDI, less than 30%.

Think about your VAN connection in the same way you think about how your mobile phone functions.  Your mobile phone functions by combining the services provided by the phone manufacturer, an infrastructure provider, and a telecom company; similarly, EDI functions by leveraging the synergy of these component layers to work as a synchronous whole.

Components of the ‘VAN Solution’

  • Transportation. Along with VANs, this layer works using many other methodologies such as AS2, MFTP, FTP, SFTP, and APIs. Most of these methodologies have been around for a couple of decades now. Your VAN, in fact, may still be using FTP to connect you with your VAN mailbox; if it is not leveraging FTP, it is likely using AS2. Get in touch with your EDI team representative and ask, they should be able to tell you.
  • Transformation. The transformation layer facilitates translation between different (EDI) formats. Formats like X12, UN/EDIFACT, GS1 XML trade messages, JSON, flat files, text files, or proprietary XML messages are transformed into formats that your ERP systems can easily understand and use.
  • Integration. In the final layer, the transformed message is available to be consumed by the ERP. API connectors have been introduced in recent years to connect you with your ERP in a normalized way, much like the ODBC connector you may have used in the past.  The integration layer can be an API or a connector like ODBC or ODATA – the main emphasis here lies in providing (a) the route for landing the messages and (b) feedback that lets you know whether the order was rejected or accepted. The latter is the target, which requires the least manual input.

Do More Connections Provide More Benefits?

The key word is ‘choice’. If one network has the potential to provide a competitive advantage, do multiple networks offer even greater benefit?

The quantity of available networks is only one criteria that determines how effective your network is.  Connecting to multiple VANs is, frankly, a drain on resources, particularly when all VANs make use of the same VAN interconnect. 

While there is a need to be mindful of the connections available to your trading partners, using multiple VAN connections to stay in touch makes no sense at all. It is like having two or more cell phones or cable TV subscriptions, particularly when methodologies like AS2, MFTP, FTP, SFTP, and APIs are available.  Many of these options have low or no cost associated with them while VAN costs are subscription based and incur transaction fees that need to be paid monthly, much like that second cell phone that we referenced earlier.

The AS2 Effect

Application Statement 2 (AS2) is used for a reliable and secure transfer of data over the Internet. It provides a direct, unhindered connection with a trading partner and delivers document receipts and real-time tracking without requiring a VAN or a VAN interconnect. Your standard internet connection serves as the transportation layer; it is payload-agnostic, which means you can use the same tool to transmit images and every business has internet connectivity today. 

Unlike a VAN, AS2 does not typically have monthly charges or transaction fees. It reduces the chances of transaction failure by establishing a one-to-one transmission channel, without the need for a middle man, a VAN interconnect, or a ubiquitous VAN. Also, there is a Message Delivery Notification, but more on the MDN at a later time.

Putting It All Together

Now that we have unpacked the ‘BIG VAN’ claim, we can conclude that your EDI solution should provide more than one communication channel, has to be capable of handling a wide range of EDI formats, and MUST integrate smoothly and automatically with your enterprise systems.

We’ve also come to the conclusion that ‘BIG VAN’ cannot support the features that you need without complicating matters with additional software and subscriptions.

That’s why PartnerLinQ is different. PartnerLinQ is not a VAN; rather, it is a highly scalable, dependable, and configurable EDI and B2B communication solution. PartnerLinQ is ‘integration without complication’ that supports integration with Microsoft Dynamics 365 and other ERP systems. It includes an AS2 solution, FTP, MFT, and SFTP and can connect with any VAN, making it the perfect tool for B2B/B2C communication for your EDI and non-EDI partners.

PartnerLinQ also supports API-based ecommerce platforms like Shopify and Magento out of the box, providing your organization a seamless shift between EDI and API integrations; there’s nothing to add and nothing to buy, it’s all in there.

The solution also operates seamlessly between EDI and non-EDI formats – from X12, UN/EDIFACT, and GS1 XML to non-EDI formats like XML and JSON. While there are too many formats to list in a blog, this is a crucial factor that make PartnerLinQ a perfect choice for your EDI, B2B, and API integration and for smooth communication, while decreasing your reliance on ‘BIG VAN.’

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The cooperative advantage of EDI integration

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The cooperative advantage of EDI integration

Following transportation and transformation, integration is the final step in the EDI process. While transportation provides a pathway for business data and transformation converts the data into a format that the recipient’s system can consume or otherwise accommodate, integration brings the transformed data into the internal or host system. The end-to-end process is always a cooperative affair. This cooperation between endpoint applications enables data transfer between them, improving relationships through seamless coordination across systems, departments, trading partners, transportation networks, and even beyond boundaries.

A good line of communication within your own business functions and with other businesses is essential for success. It brings parties together by promoting a sense of partnership and shared responsibility. When done properly, EDI integration brings about cooperative opportunities that benefit all of the parties involved.

It’s important for trading partners to understand that EDI isn’t new; in fact, it’s one of the older methods of communication between trading partners. Because of its age, it benefits from wide use and acceptance. Newer versions of EDI are far more intertwined with today’s technologies, fully embracing technology standards well beyond X12. This includes XML, JSON, SOAP, and APIs, not to mention making use of technologies such as AS2, SFTP, and innumerable partner-managed connections.

EDI implementation won’t take you head and shoulders above your competitors; rather, it serves as a sign of business maturity, advancing growth within the businesses that have chosen to implement or redeploy EDI software, solutions, and services in recent years. Where EDI was once only found in industries like apparel, grocery, and retail, interest in EDI has seen a resurgence in industries like third-party logistics, food service, wholesale trade, healthcare, and the construction of gas and water utilities.

Using EDI for transportation and supply chains across business footings leads to inventory optimization and direct-to-consumer success, driving businesses ever forward. The transportation industry, which has a historical EDI footprint, is expanding its use of EDI into the area of transportation planning. EDI integration with eCommerce gateways and shipment management tools improves supply chain efficiency, reduces time to market, and improves both visibility and customer service. The email confirmation for your recent online order didn’t show up in your email box by accident. It crossed paths across modern EDI technologies between the time that you completed your order and your phone notified you that “you’ve got mail”.

Recently, there has been a rise in traceability concerns with products – from romaine lettuce to over-the counter medications – resulting in brand impacts on well-renowned companies like Tylenol and Chipotle. A more modern approach and use of EDI technologies can have a significant impact on these areas of commerce. Responding to the ever-present threat to business success, food service and healthcare organizations are expanding their EDI use with a new emphasis on supply chain traceability. FMCG and pharmaceutical companies are now using EDI to trace food from farm to table and the chain of custody in the drug supply chain.

Many business owners assume that EDI integration requires a massively disruptive and costly overhaul of their business processes; as a result, they miss out on the cooperative benefits that EDI offers. The truth is that EDI isn’t disruptive at all and certainly not in the way a trading partner might expect. Rather, EDI complements the business process. Adopting a modern approach to EDI leads to changes that not only reduce manual effort and free up more time to automate other parts of your business. It also helps reduce time to market and improves supply chain efficiency, visibility, and customer satisfaction.

GS1 (formerly the Uniform Code Council) funded a study in 1998 that led to the creation of the General Business Model. The model, enlightening for its time and a predecessor of things to come, identified key buyer-seller relationships and (perhaps unintentionally) key EDI transactions involved in a typical buy-sell relationship. The General Business Model identified four main buyer-seller interactions:

  • Information sharing (EDI 832 Transaction Set – Price/Sales Catalog)
  • Ordering (EDI 850 Purchase Order)
  • Delivery (EDI 856 Advance Ship Notice (ASN))
  • Payment (EDI 810 Invoice Transaction)

While a strategic advantage may remain the most common reason for implementing or redeploying EDI, a more compelling case has been made by way of this discussion. So let’s look at the cooperative advantage that EDI integration provides to suppliers and buyers.

Impact on suppliers

Studies (such as of Gromley’s) show minimal to no staff reduction after EDI implementation. While this may appear counterintuitive, the results of implementation provide valuable insights into the inner workings of business.

One study conducted in 8 major companies found that none of the customer service coordinators or clerical workers received higher salaries or promotions because of their EDI experience. Interestingly, even though EDI automated many manual tasks, an equal number of tasks were added to customer service roles.

One might therefore infer that in addition to reducing manual tasks, EDI integration also helped organizations reschedule backlog work items. In other words, EDI integration helped companies make work efforts more manageable, extending beyond the backlog and in to areas such as customer service improvements and cost savings across departments. Thereby, the initial benefit was spread throughout the organization.

Impact on buyers

Simply put, EDI integration saves buyers time and money. EDI provides buyers timelier product ordering, shipment, and delivery information. This increased knowledge results in a better understanding of their suppliers’ and supply chain operations, encouraging an increased level of cooperation and trust between the buyer and its suppliers. This understanding, cooperation, and trust helps both parties to reduce inventories, improve materials management, and increase productivity gains, further improving efficiency and driving cost savings across the buying organization.

Garnering the Cooperative Advantage with EDI

Information sharing

Today, opportunities in EDI extend well beyond order, deliver, and pay. Looking for more opportunities for cooperation begins with looking for opportunity within. Whereas most initial EDI integration improves processes, encouraging teams to become more involved in the EDI process can yield even better results, particularly when redeploying an EDI strategy. Encouraging individuals across the organization now equipped with new EDI knowledge and elevating their responsibilities will increase EDI integration opportunities across the organization.

Business process improvements

EDI integration helps streamline your business operations by increasing order and invoice accuracy, reducing late or incorrect shipments, and avoiding excess inventory. EDI also offers distinct advantages when companies begin to dig deeper into their processing, forecasting, and production schedules, and presents further opportunities to grow their business with the EDI practice without expanding the workforce, becoming a strategic ally in that mission.

Increased responsiveness

Relationship responsiveness goes a long way with your customer base and should be viewed as a bread-and-butter part of the business and a necessary investment in a better business future. EDI integration, when properly managed, results in an increased business awareness among customers and stakeholders, often accompanied by increased requests from within the organization to boost those interactions. Responsiveness to these business requests, the result of a newfound understanding, relies on modern integration techniques, which puts your next EDI integration steps ahead of competitive opportunities.

When you complete your initial EDI integration or redeployment, take a moment to recognize and speak with your teams and talk about their successes and accomplishments. Only then will you begin to hear their desire to look and move forward. The right EDI partner will help you with this and ensure that you have plans for your organization’s future and its future with EDI. For expert advice on your EDI integration needs, get in touch with the PartnerLinQ team today.

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